Celering Smart Shuttle, Demand-Responsive Transport service in Madrid
Celering, a Spanish company specialised in the elaboration of diagnostics and mobility plans for companies, has called upon Padam Mobility for the implementation of Celering Smart Shuttle, a tailor-made DRT service aimed at the working population of the Madrid region. Its objective: to offer a shared mobility service under reservation, smart and efficient, a credible alternative to the private car, particularly adapted to the intramural service of Madrid and to its business campuses located in the northern and northeastern periphery.
The Celering Smart Shuttle service aims to provide a seamless user experience by offering a tailor-made solution that is integrated into the mobility plans of partner companies and interfaces with the existing public transport system. Competitive, punctual, economical and environmentally friendly, the service aims to convert car owners to on-demand shared mobility through fuel and travel time savings.
