Landing page HertsLynx Case Study

How Hertfordshire County Council is using the Rural Mobility Fund to improve access to public transport

The villages and hamlets around Buntingford had hardly any access to public transport, which made access to jobs, social facilities or important transport hubs difficult.

Demand responsive transport manages to introduce and maintain public transport services in places where it would not be profitable, especially from an economic point of view, to establish a fixed route service.

In this case study we show how the DRT service “HertsLynx” is used to connect these less frequented areas with important nodes and to maintain public transport in the more rural areas.

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As a committed player in the shared mobility industry, Padam Mobility meets the objectives of rebalancing the transportation offer in sparsely populated areas and allows all its users to move around with more freedom.

The company designs and develops smart and dynamic Demand-Responsive Transport (DRT) solutions using algorithms for routing, itinerary optimisation and passenger pooling based on artificial intelligence:

  • Users book their trips in real time or in advance via an application, a website or a call centre.
  • Drivers follow the evolution of their optimised itinerary according to the bookings.
  • Thanks to a dedicated management interface, transit operators supervise operations and collect data for continuous service improvement.
ghita@padam.ioLanding page HertsLynx Case Study